About me
Dakota MacDonald, a Strategist at Canvas Worldwide, got his start in automotive advertising quickly after graduating from CSUF in 2022. With multiple years of experience working across both the Genesis and Hyundai accounts, Dakota has helped improve shopper’s sentiment towards the Hyundai Brand, as well as helped reach record breaking sales numbers in 2024. During his time at CSUF, Dakota also served as the Director of Marketing at the Daily Titan, as well as a board member for CSUF’s Advertising Club.