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Comm Week 2025
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Audience Behavior & Brand Relevance: A Fireside Chat with Matt Prince
Wednesday April 23, 2025 7:00pm - 9:00pm PDT
Gilman AB
Join this personal and interactive fireside chat with Matt Prince, whose career has spanned iconic brands like KFC, Taco Bell, and Disney. With real-world stories from behind the scenes of viral campaigns and brand-defining moments, Matt will share insights on how audience behavior drives media strategies, sparks cultural relevance, and influences brand storytelling. Designed for future media professionals, this session will explore the evolving relationship between brands and their audiences.

Hosted by: Professor Cynthia King
Speakers
avatar for Matt Prince

Matt Prince

Public Relations Executive and Educator, KFC, Taco Bell, The Walt Disney Company, and Chapman University
Matt Prince, a nationally recognized public relations executive with two decades of experience including in-house social marketing and PR for major global brands like The Walt Disney Company, Taco Bell and currently KFC as Head of Earned Media and Brand Social. He’s a leading voice... Read More →
Wednesday April 23, 2025 7:00pm - 9:00pm PDT
Gilman AB TSU
  Public Relations

Attendees (4)


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